This has become an example of an organization losing control of it's PR when it ...

forgotAgain on Nov 28, 2012 | parent | context | favorite | on: JPL director: Curiosity may have found organic, no...

This has become an example of an organization losing control of it's PR when it goes viral. This is damaging to the credibility of those involved. If / when the details are given they will be "historic" either for their scientific importance or the hit it has done to NASA.